Le village by C.A.

Crédit Agricole presents "Le Village by CA"

  • community
  • website
  • meetings
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Problem

The “Village by CA” platform gathers start-ups and SMEs incubators. It was in response to the complexity of feeding and animating content that Credit Agricole contacted us to create a link between start-ups and partners.”

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Idea

We have developed a user-centric position by allowing a differentiated connection to start-ups and partners from the very beginning of the site. This is to put users back at the centre of the website and its content, by trying to boost sources and multiply acquisition channels.

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Results

Today, more than 500 partners and 700 start-ups are involved in animating the website’s content and making it France’s leading banking incubator.

 

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